Tura Group has been listed on Spotlight Value after several years of profits, growth and dividends. The company now wants to continue growing, but CEO Stefan Eriksson emphasizes that the expansion must take place while maintaining profitability and without Tura compromising in its acquisition efforts. Tura is one of the larger distributors of consumer electronics accessories in the Nordic region and has broadened its operations since spring 2025 to include books as well as toys and games.According to Eriksson, the new areas have developed well, not least toys.- Toys have done extremely well. Our existing customers have bought a lot, and the areas have contributed to each other.A broader expansion into entirely new product categories is not high on the agenda, however. Instead, the focus is on improving the product range within existing areas, removing weaker products and adding new ones.Tura increased revenue by 11.5 percent during the second quarter. Gross profit rose to SEK 49.7 million from SEK 45 million, and EBITDA increased to SEK 9.6 million from SEK 3.8 million.On a rolling twelve-month basis, from the second half of 2025 to the first half of 2026, the EBITDA margin was around 4.5 percent.- I believe we can continue at that level or better.Tura's long-term target is an average EBITDA margin of around 8 percent, a level the company has already come close to in individual months.- 8 percent is quite high for a distributor, but I believe we can reach that level every month.According to Eriksson, reaching that level is largely about keeping costs under control. A larger investment in own brands could further increase margins, but the company is cautious.- Then there is a risk of cannibalization and that other brands will object. We are not looking for own brands.Tura currently sells entirely through retailers. Sweden accounts for the largest share of revenue and is also the market that is growing the most right now. Denmark is developing well and Norway significantly better, while Finland is lagging behind.At the same time, the company's broad product range makes the business less dependent on individual trends. Eriksson points out, however, that consumer behavior is always changing.- Wired headphones are trending again now, and compact digital cameras are in vogue. It is a bit of a return to retro. He describes the decision to introduce digital compact cameras as one of the company's best in many years.Tura has a growth target of 10 percent per year and is also looking at acquisitions, but Eriksson stresses that the target must not lead to worse deals.- We are to grow by 10 percent per year and must live up to that, but we must not go so far that we become desperate. It must happen with profitability.According to him, the company has recently been in dialogue with two potential acquisition targets but chosen to decline.An important lesson is that it is not just the figures that determine the outcome.- We are very particular about the people. We are not going to build a company where the subsidiaries hang on a clothesline beneath us. The employees are to join Tura, and then they must fit in, including in how they view things such as costs.Tura has a dividend policy of 25-50 percent of net profit. Eriksson believes that the company can afford to continue paying dividends while growing.In the longer term, above all he wants to see a larger Tura with continued profitability and the same corporate culture.- We are a little too small. If we had been twice as large while maintaining profitability and continuing to have the right culture in the company, it would have been a great feeling, Stefan Eriksson concludes.